gestaltung - 6 thesis
gestaltung ist haltung.
it is fundamental for all designers to take position. we do not navigate in an empty space, but are anchored in a certain epoch with its specific factors. we have to position ourselves in the field of design and always reflect on what we do, why, how and for whom we are designing.
gestaltung - 6 thesis
gestaltung is political - designers can act politically with their work. if we face the important questions from real life, design can not only be design, but also a transformer for existing political structures and processes. public space in particular serves as a creative field for the fabric of society.
gestaltung is chance - existing archetypes can be reconsidered and changed depending on the type of its design. this can provoke new behaviors or even new livestyles. new spacial configurations can turn things upside down and enforce to reflect on ones own existence.
gestaltung is creativity - design is a creative activity. we invent, reject and are always looking for innovation, originality, the right size and
atractive aesthetics. design is the greatest joy and fulfillment
- paired with restlessness and suffer at the same time.
gestaltung is passion - the driving force for good design is the inner urge to work creatively. passion restlessly searches for the inner soul of the framework made of reason and rules.
gestaltung is poetry - good design tells a story. while the poet puts the essential and beautiful into words, the designer chooses form as his language. the initially abstract poetic idea becomes a narrative object.